Indra Jaya, Sri Hidajati Ramdan. PENGARUH HEDONIC SHOPPING MOTIVATION, PRICE DISCOUNT DAN SHOPPING LIFE STYLE TERHADAP ONLINE IMPULSE BUYING PADA MARKETPLACE SHOPEE DAN TOKOPEDIA. JEMBA [Internet]. 2023 Jan. 25 [cited 2025 Jul. 24];2(1):245-54. Available from: https://bajangjournal.com/index.php/JEMBA/article/view/4979