Understanding Coravin: A Qualitative Study Of Implementation For Wine-By-The-Glass At Raffles Bali

  • Ikhsan Nur Fakhrudin Politeknik Negeri Bali
  • Ni Luh Eka Armoni Politeknik Negeri Bali
  • Made Satria Pramanda Putra Politeknik Negeri Bali
  • I Ketut Suja Politeknik Negeri Bali
  • Nyoman Mastiani Nadra Politeknik Negeri Bali
  • I Gusti Bagus Rai Utama Universitas Dhyana Pura

Keywords

: Coravin Technology, Wine-By-The-Glass, Raffles Bali, Qualitative Approach, Operational Integration

Abstract

Abstrak: Purpose: This study aims to explore the implementation of Coravin technology for wine-by-the-glass at Raffles Bali. Design/methodology/approach: This research used qualitative approach with purposive technique to define the informants. Findings: The implementation of Coravin technology has successfully implemented, enabling a broader wine selection, enhancing experiences through tastings and pairings, and transforming service into an educational journey. Key benefits include extended shelf life, reduced waste, and brand differentiation, driven by staff training and operational integration. However, certain aspects remain underutilized, prompting recommendations for management evaluation. Suggested improvements include expanding Coravin training, developing tasting events and storytelling scripts.

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2026-10-05